The new Armani campaign video featuring Rihanna is out! This short film showcasing that natural sensuality, magnetic persona and sultry Rihanna was shot by the director behind some of Madonnas biggest videos, Johan Renck, it combines traces of metropolitan storytelling, cops ‘n robbers movies with an ode to film noir, but with a lighter and ironic touch. The film begins with Rihanna in the back seat of a car. Being given a leather bag through the window by a guard of sorts, she proceeds to undress… The rest? See for yourselves.